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Customer journey

Happy birthday email template

Celebrate subscribers with a birthday gift (pairs with the birthday automation). Free, mobile-friendly and ready to send: customise it with your own logo, colours and words in minutes.

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When to use a happy birthday email

Automate them: welcome on signup, onboarding over the first week, win-back after inactivity, birthday once a year.

Customer journey email templates guide people through their relationship with you: welcome, onboarding, birthdays, anniversaries, win-back and feedback. They work best as automated emails triggered by what each customer does.

Subject line ideas

  • Happy birthday, Alex! 🎉
  • Welcome to Your Company!
  • We miss you, Alex

Tips for a great happy birthday email

  • Send the welcome email immediately; it has the highest open rate of any email.
  • Onboarding emails should each teach one thing.
  • Win-back emails work best with a genuine incentive.
  • Ask for feedback when the experience is fresh.

Send it automatically

This design is part of these ready-made automation workflows:

  • Birthday email: Delight customers once a year and drive a birthday purchase.

Frequently asked questions

What is a happy birthday email?

Celebrate subscribers with a birthday gift (pairs with the birthday automation). Customer journey email templates guide people through their relationship with you: welcome, onboarding, birthdays, anniversaries, win-back and feedback.

When should I send a happy birthday email?

Automate them: welcome on signup, onboarding over the first week, win-back after inactivity, birthday once a year.

How do I use this happy birthday email template?

Create a free ENB Technologies account, choose “Happy birthday” in the template gallery, and it opens in the drag-and-drop editor with your logo and brand colour already applied. Edit the text and images, pick your audience and send, or schedule it for later.

Is this happy birthday email template free and mobile-friendly?

Yes. It is free to use, adapts to phones and tablets, and is built with the layout techniques that display correctly in Gmail, Outlook, Apple Mail and Yahoo.

Also searched as: birthday email template, happy birthday email, birthday discount

Preview with sample text and colours. Your logo and brand colour are applied automatically.

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Send your first happy birthday email today

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