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Abandoned cart email template
Friendly reminder with the item, a return-to-cart button and reassurance. Free, mobile-friendly and ready to send: customise it with your own logo, colours and words in minutes.
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When to use an abandoned cart email
Send promotions around sales events, and trigger cart, restock and price-drop emails automatically from your store.
E-commerce email templates help online shops drive sales: promotions, product launches, abandoned cart reminders, back-in-stock alerts and post-purchase messages. They typically feature product images, prices and a prominent shop button.
Subject line ideas
- You left something behind
- 20% off everything, this weekend only
- It’s back! Get it before it’s gone
Tips for a great abandoned cart email
- Show the product and price above the fold.
- Create urgency honestly: real deadlines and real stock levels.
- Use a single, high-contrast “Shop now” button.
- Automate cart recovery. It is one of the highest-earning emails a shop can send.
Send it automatically
This design is part of these ready-made automation workflows:
- Abandoned cart: Recover sales from shoppers who left without checking out.
Frequently asked questions
What is an abandoned cart email?
Friendly reminder with the item, a return-to-cart button and reassurance. E-commerce email templates help online shops drive sales: promotions, product launches, abandoned cart reminders, back-in-stock alerts and post-purchase messages.
When should I send an abandoned cart email?
Send promotions around sales events, and trigger cart, restock and price-drop emails automatically from your store.
How do I use this abandoned cart email template?
Create a free ENB Technologies account, choose “Abandoned cart” in the template gallery, and it opens in the drag-and-drop editor with your logo and brand colour already applied. Edit the text and images, pick your audience and send, or schedule it for later.
Is this abandoned cart email template free and mobile-friendly?
Yes. It is free to use, adapts to phones and tablets, and is built with the layout techniques that display correctly in Gmail, Outlook, Apple Mail and Yahoo.
Also searched as: abandoned cart email, cart reminder, cart recovery email, checkout reminder
Preview with sample text and colours. Your logo and brand colour are applied automatically.
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