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Free guide download email template
Deliver an ebook, checklist or lead magnet, then suggest a next step. Free, mobile-friendly and ready to send: customise it with your own logo, colours and words in minutes.
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When to use a free guide download email
Automate them: welcome on signup, onboarding over the first week, win-back after inactivity, birthday once a year.
Customer journey email templates guide people through their relationship with you: welcome, onboarding, birthdays, anniversaries, win-back and feedback. They work best as automated emails triggered by what each customer does.
Subject line ideas
- Here’s your free guide 📘
- Welcome to Your Company!
- We miss you, Alex
- Happy birthday, Alex! 🎉
Tips for a great free guide download email
- Send the welcome email immediately; it has the highest open rate of any email.
- Onboarding emails should each teach one thing.
- Win-back emails work best with a genuine incentive.
- Ask for feedback when the experience is fresh.
Send it automatically
This design is part of these ready-made automation workflows:
- Lead magnet nurture: Warm up people who downloaded a free resource until they’re ready to buy.
Frequently asked questions
What is a free guide download email?
Deliver an ebook, checklist or lead magnet, then suggest a next step. Customer journey email templates guide people through their relationship with you: welcome, onboarding, birthdays, anniversaries, win-back and feedback.
When should I send a free guide download email?
Automate them: welcome on signup, onboarding over the first week, win-back after inactivity, birthday once a year.
How do I use this free guide download email template?
Create a free ENB Technologies account, choose “Free guide download” in the template gallery, and it opens in the drag-and-drop editor with your logo and brand colour already applied. Edit the text and images, pick your audience and send, or schedule it for later.
Is this free guide download email template free and mobile-friendly?
Yes. It is free to use, adapts to phones and tablets, and is built with the layout techniques that display correctly in Gmail, Outlook, Apple Mail and Yahoo.
Also searched as: lead magnet email, ebook download email, free guide email, content download email
Preview with sample text and colours. Your logo and brand colour are applied automatically.
More customer journey email templates
Welcome email template
Warm first email: what to expect, next steps and a clear call to action.
Onboarding steps email template
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We miss you email template
Re-engage inactive subscribers with a personal note and an incentive.
Happy birthday email template
Celebrate subscribers with a birthday gift (pairs with the birthday automation).
Feedback survey email template
One-click 0–10 rating (NPS) that people actually answer.
Customer anniversary email template
Celebrate how long someone has been a customer, with a thank-you gift.
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