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Restaurant comeback email and WhatsApp automation

Show lapsed diners what’s new on the menu, then a WhatsApp message if the email isn’t opened. Fill tables with diners who haven’t visited in a while.

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How it works

Starts when the tag “diner-lapsed” is added. 1 email + 1 WhatsApp over 5 days.

  1. Day 0: send “New on the menu this month”
    Design: Restaurant specials template
  2. Wait 5 days
  3. Only continue if the contact didn’t open the previous email
    Everyone else leaves the sequence here.
  4. Day 5: send the WhatsApp message “We miss you”
    Template: We miss you WhatsApp template

Frequently asked questions

What is a restaurant comeback automation?

Show lapsed diners what’s new on the menu, then a WhatsApp message if the email isn’t opened. Fill tables with diners who haven’t visited in a while.

How does the restaurant comeback sequence start?

Starts when the tag “diner-lapsed” is added. Each contact then moves through the steps on their own schedule.

How many messages are in the restaurant comeback sequence?

It contains 1 email + 1 WhatsApp over 5 days. You can add, remove or reorder steps, change the waiting times and edit every message. WhatsApp steps use Meta-approved message templates, sent from your own WhatsApp Business number.

How do I set up this restaurant comeback automation?

Create a free ENB Technologies account, connect your WhatsApp Business number, then go to Automations › New automation and choose “Restaurant comeback”. Review the messages, then click Activate.

Also searched as: restaurant win back, restaurant customer retention, come back offer restaurant, new menu email

At a glance

  • Goal: Fill tables with diners who haven’t visited in a while.
  • Trigger: Tag added
  • Length: 1 email + 1 WhatsApp over 5 days
  • Smart rules: skips people who unsubscribe; waits for double opt-in confirmation

Use this workflow free