Email templates › Automation workflows › Review & referral loop
Keep customersReview & referral loop email automation
Ask happy customers for a public review, then invite them to refer a friend. Turn satisfied customers into reviews and referrals.
How it works
Starts when the tag “happy-customer” is added. 2 emails over 5 days.
- Day 0: send “Would you leave us a quick review?”
Design: Review request template - Wait 5 days
- Day 5: send “Know someone who’d love us?”
Design: Refer a friend template
Frequently asked questions
What is a review & referral loop automation?
Ask happy customers for a public review, then invite them to refer a friend. Turn satisfied customers into reviews and referrals.
How does the review & referral loop sequence start?
Starts when the tag “happy-customer” is added. Each contact then moves through the steps on their own schedule.
How many emails are in the review & referral loop sequence?
It contains 2 emails over 5 days. You can add, remove or reorder steps, change the waiting times and edit every email.
How do I set up this review & referral loop automation?
Create a free ENB Technologies account, go to Automations › New automation and choose “Review & referral loop”. It is created with every email designed in your brand. Review it, then click Activate.
Also searched as: review and referral automation, google review request sequence, testimonial request email, happy customer flow
At a glance
- Goal: Turn satisfied customers into reviews and referrals.
- Trigger: Tag added
- Length: 2 emails over 5 days
- Smart rules: skips people who unsubscribe; waits for double opt-in confirmation
Related workflows
- Win-back
- Birthday email
- Customer anniversary
- VIP welcome
- Feedback survey
- Cancellation win-back
- Client onboarding
- Membership renewal
- Loyalty points reminder
- First-purchase anniversary
- VIP milestone reward
- At-risk customer check-in
- Promoter review request
- Detractor recovery
- Post-purchase product tips
- SaaS onboarding (7 days)