Email templates › Automation workflows › Free trial conversion
Sell moreFree trial conversion email automation
Welcome trial users, share tips, and remind them before the trial ends. Convert more free trials into paying customers.
How it works
Starts when the tag “trial” is added. 4 emails over 13 days.
- Day 0: send “Welcome to your free trial”
Design: Welcome template - Wait 3 days
- Day 3: send “3 steps to get results fast”
Design: Onboarding steps template - Wait 8 days
- Day 11: send “Your free trial ends in 3 days”
Design: Free trial ending template - Wait 2 days
- Day 13: send “Last day of your trial”
Design: Free trial ending template
Frequently asked questions
What is a free trial conversion automation?
Welcome trial users, share tips, and remind them before the trial ends. Convert more free trials into paying customers.
How does the free trial conversion sequence start?
Starts when the tag “trial” is added. Each contact then moves through the steps on their own schedule.
How many emails are in the free trial conversion sequence?
It contains 4 emails over 13 days. You can add, remove or reorder steps, change the waiting times and edit every email.
How do I set up this free trial conversion automation?
Create a free ENB Technologies account, go to Automations › New automation and choose “Free trial conversion”. It is created with every email designed in your brand. Review it, then click Activate.
Also searched as: trial conversion email sequence, saas onboarding emails, trial ending automation
At a glance
- Goal: Convert more free trials into paying customers.
- Trigger: Tag added
- Length: 4 emails over 13 days
- Smart rules: skips people who unsubscribe; waits for double opt-in confirmation