Email templates › Automation workflows › Post-purchase follow-up
Sell morePost-purchase follow-up email automation
Thank buyers, ask for a review, then recommend what to buy next. Turn one-time buyers into repeat customers and collect reviews.
How it works
Starts when the tag “customer” is added. 3 emails over 14 days.
- Day 0: send “Thank you for your order!”
Design: Order thank-you template - Wait 7 days
- Day 7: send “How did we do?”
Design: Review request template - Wait 7 days
- Day 14: send “We picked these for you”
Design: Recommended for you template
Frequently asked questions
What is a post-purchase follow-up automation?
Thank buyers, ask for a review, then recommend what to buy next. Turn one-time buyers into repeat customers and collect reviews.
How does the post-purchase follow-up sequence start?
Starts when the tag “customer” is added. Each contact then moves through the steps on their own schedule.
How many emails are in the post-purchase follow-up sequence?
It contains 3 emails over 14 days. You can add, remove or reorder steps, change the waiting times and edit every email.
How do I set up this post-purchase follow-up automation?
Create a free ENB Technologies account, go to Automations › New automation and choose “Post-purchase follow-up”. It is created with every email designed in your brand. Review it, then click Activate.
Also searched as: post purchase email sequence, after purchase follow up, review request automation, cross sell flow
At a glance
- Goal: Turn one-time buyers into repeat customers and collect reviews.
- Trigger: Tag added
- Length: 3 emails over 14 days
- Smart rules: skips people who unsubscribe; waits for double opt-in confirmation