Email templates › Automation workflows › Event registration
Events & bookingsEvent registration email automation
Confirm registration, remind before the event, then follow up after. Get more registrants to show up, and keep the conversation going afterwards.
How it works
Starts when the tag “registered” is added. 3 emails over 8 days.
- Day 0: send “You’re registered! Save the date”
Design: Save the date template - Wait 6 days
- Day 6: send “Tomorrow: don’t forget our event”
Design: Event reminder template - Wait 2 days
- Day 8: send “Thanks for coming! Here’s the recording”
Design: Thanks for attending template
Frequently asked questions
What is an event registration automation?
Confirm registration, remind before the event, then follow up after. Get more registrants to show up, and keep the conversation going afterwards.
How does the event registration sequence start?
Starts when the tag “registered” is added. Each contact then moves through the steps on their own schedule.
How many emails are in the event registration sequence?
It contains 3 emails over 8 days. You can add, remove or reorder steps, change the waiting times and edit every email.
How do I set up this event registration automation?
Create a free ENB Technologies account, go to Automations › New automation and choose “Event registration”. It is created with every email designed in your brand. Review it, then click Activate.
Also searched as: event email sequence, webinar email sequence, event reminder automation, registration confirmation flow
At a glance
- Goal: Get more registrants to show up, and keep the conversation going afterwards.
- Trigger: Tag added
- Length: 3 emails over 8 days
- Smart rules: skips people who unsubscribe; waits for double opt-in confirmation