Email templates › Automation workflows › Trial conversion: email + WhatsApp
Sell moreTrial conversion: email + WhatsApp automation
Welcome trial users by email, send a WhatsApp getting-started tip, share tutorials and remind them before the trial ends. Get trial users to their first success fast, and convert more of them.
How it works
Starts when the tag “trial-started” is added. 4 emails + 1 WhatsApp over 14 days.
- Day 0: send “Welcome to your free trial”
Design: Welcome template - Wait 1 day
- Day 1: send the WhatsApp message “Getting started tips”
Template: Getting started tips WhatsApp template - Wait 4 days
- Day 5: send “3 tips to get results fast”
Design: How-to / product tutorial template - Wait 6 days
- Only continue if the contact doesn’t have the tag “paid” (for example, hasn’t bought yet)
Everyone else leaves the sequence here. - Day 11: send “Your free trial ends in 3 days”
Design: Free trial ending template - Wait 3 days
- Only continue if the contact doesn’t have the tag “paid” (for example, hasn’t bought yet)
Everyone else leaves the sequence here. - Day 14: send “Last day: keep everything you’ve set up”
Design: Last chance / sale ends tonight template
Frequently asked questions
What is a trial conversion: email + whatsapp automation?
Welcome trial users by email, send a WhatsApp getting-started tip, share tutorials and remind them before the trial ends. Get trial users to their first success fast, and convert more of them.
How does the trial conversion: email + whatsapp sequence start?
Starts when the tag “trial-started” is added. Each contact then moves through the steps on their own schedule.
How many messages are in the trial conversion: email + whatsapp sequence?
It contains 4 emails + 1 WhatsApp over 14 days. You can add, remove or reorder steps, change the waiting times and edit every message. WhatsApp steps use Meta-approved message templates, sent from your own WhatsApp Business number.
How do I set up this trial conversion: email + whatsapp automation?
Create a free ENB Technologies account, connect your WhatsApp Business number, then go to Automations › New automation and choose “Trial conversion: email + WhatsApp”. Review the messages, then click Activate.
Also searched as: saas trial whatsapp onboarding, trial conversion sequence, free trial email and whatsapp, product activation flow
At a glance
- Goal: Get trial users to their first success fast, and convert more of them.
- Trigger: Tag added
- Length: 4 emails + 1 WhatsApp over 14 days
- Smart rules: skips people who unsubscribe; waits for double opt-in confirmation
Related workflows
- Abandoned cart
- Post-purchase follow-up
- Free trial conversion
- Price drop alert
- Referral ask
- Payment reminders
- Welcome discount series
- Browse abandonment
- Replenishment reminder
- Second purchase nudge
- Failed payment recovery
- Quote follow-up
- Back-in-stock alert
- Abandoned cart (3 emails)
- Cross-sell after purchase
- Product launch sequence
- Free-to-paid upgrade
- Wishlist reminder
- Black Friday & Cyber Monday
- Christmas campaign